DIGITAL MARKETPLACES
DIGITAL MARKETPLACES
Digital marketplaces are not just evolving rapidly, they are constantly transforming to meet rising consumer expectations around availability, value, fulfilment, and profitability. With convenience and profitability now the baseline, platforms are aggressively optimising assortment and pricing to deliver a complete and compelling value proposition, while maintaining their bottom lines. As more players promise similar delivery timelines and interface experiences, differentiation is shifting towards innovation, brand connect, and trust.
We support clients across engagements such as digital launch and growth, omnichannel opportunity maximisation, digital ads business launch and growth, and brand experience, value proposition & unit economics enhancements.
We support clients across engagements such as digital launch and growth, omnichannel opportunity maximisation, digital ads business launch and growth, and brand experience, value proposition & unit economics enhancements.
We assist clients to expand in new cities/micro-markets, enter international markets and succeed in new/adjacent categories in India and globally.
We assist clients to expand in new cities/micro-markets, enter international markets and succeed in new/adjacent categories in India and globally.
We help clients grow market share, improve customer funnel performance and implement loyalty programs, optimise pricing & selection, and assess brand health & positioning in the market.
We help clients grow market share, improve customer funnel performance and implement loyalty programs, optimise pricing & selection, and assess brand health & positioning in the market.
We help clients across financial services with field force retention and incentivization strategy design, VAS upsell strategy, along with building out their ad monetisation strategy.
We help clients across financial services with field force retention and incentivization strategy design, VAS upsell strategy, along with building out their ad monetisation strategy.
We aid clients across M&A support, commercial and tech due diligence for funds, sell-side due diligence and road to IPO strategy & public affairs management.
We aid clients across M&A support, commercial and tech due diligence for funds, sell-side due diligence and road to IPO strategy & public affairs management.
Our proprietary Benchmarks portal helps with detailed insights and strategic foresight for measuring top-to-bottom line performance, diagnostics around major gaps, and enabling the right decision-making.
Our proprietary Benchmarks portal helps with detailed insights and strategic foresight for measuring top-to-bottom line performance, diagnostics around major gaps, and enabling the right decision-making.
Article
India’s e-commerce festive season kicked off with a bang. The first 11 days of the 2025 sales event clocked a massive more than INR 60K Cr. GMV, which is nearly 3.5 times of business-as-usual (BAU) levels. This marked a 20%-22% year-on-year surge – almost double the pace of Festive 2024, which grew at just ~12%. With this momentum, the […]
Digital Marketplaces
India • Oct 06, 2025
